Embodiments of the present invention relate to a system and method for facilitating an affiliate marketing relationship. According certain to embodiments of the present invention, an affiliate marketing optimization system enters into an affiliate marketing relationship with a plurality of merchants. In addition, the affiliate marketing optimization system establishes relationships with publishers thereby acting as in intermediary between the publishers and the plurality of merchants. As a result, a publisher may better monetize web traffic by utilizing the affiliate marketing relationships in place between the affiliate marketing optimization system and the plurality of merchants.

Title
System and method for facilitating affiliate marketing relationships
Application Number
12/953946
Publication Number
20110131098
Application Date
November 24, 2010
Publication Date
June 2, 2011
Inventor
Niel Robertson
Boulder
CO, US
Raymond Lyle
Chicago
IL, US
Oliver Roup
San Francisco
CA, US
Jack Bafia
Tinley Park
IL, US
IPC
G06Q 30/00
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